Why we need a framework for designing for the future.

I was chatting to Neil Hamilton, General Manager of Canterbury Tech a few days ago. We met to talk about our Designing Solutions for the 21st Century workshop that the Britten Institute is running around New Zealand for Techweek 2019.

 

We discussed the number of tech companies in New Zealand that engage in design thinking. There are those such as Xero, who have deployed the tools with spectacular success, and those at the beginning of the journey.  We mused about how design thinking interfaced with Techweek theme – Innovation that’s good for the world.

 

There are design thinking tools, readily available, that will help you define product development, sales journeys and customer profiles. However, there are deeper questions that must be asked and answered, if your organisation is to thrive in ever more demanding markets.

 

Our short workshop will introduce you to a framework for approaching the future.

 

Join us in your nearest centre – see the Techweek program.

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